The AFP Mahoning/Shenango Chapter (AFPMASH) supports local fundraising professionals through educational programs, networking, and other activities.
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The Association of Fundraising Professionals (AFP) represents more than 30,000 members in 200 chapters throughout the world, working to advance philanthropy through advocacy, research, education and certification programs. Founded in 1960 and formerly known as the National Society of Fundraising Executives (NSFRE), the association fosters development and growth of fundraising professionals and promotes high ethical standards in the fundraising profession. For more information, visit www.afpnet.org
AFP Elects Officers, Prepares for 2012 Programs
The Mahoning/Shenango Chapter of the Association of Fundraising Professionals (AFP) is preparing the 2012 educational program
schedule following its traditional “Meet the Funders” seminar held Friday, Dec.
2, at Fellows Riverside Gardens.
Below are AFP Mahoning/Shenango 2012 officers (l-r)
Sally Freaney, Catherine Cala, Lisa Hines, Linda Kostka, Shellie Sabel, and
Heather Chunn.Missing are JoAnn Stock
and Lori Shandor.
New officers for 2012 include President Shellie Sabel (development
officer at Potential Development program); President
Elect Linda Kostka, CFRE (director of development & marketing at Mill
Creek MetroParks); Immediate Past
President JoAnn Stock, CFRE (director of development at Akron Children’s
Hospital Mahoning Valley); Vice
President of Communications Lori
Shandor (prospects/events administrator at HMHP Development Foundation); Vice President of Programs Lisa Hines (director
of development at Copeland Oaks Foundation); Vice President of Membership Sally Freaney (Grant Center librarian
at Public Library of Youngstown & Mahoning County); Secretary Catherine Cala (director of development at Youngstown
State University); and Treasurer Heather
Chunn (development officer at YSU).
AFP members and guests who attended the “Meet the Funders”
program appreciate the advice and insights shared by the following panelists
who participated:C. Reid Schmutz with the Charles & Alice Schmutz Foundation, Ryan Pastore with PNC Bank, Jeff Glebocki with The Raymond John
Wean Foundation, Crissi Jenkins with
The Hine Memorial Fund of The Youngstown Foundation, and Barry Hollis with PNC Institutional Investments.Special thanks also goes to Patty Brozik, executive director of the
Community Foundation of the Mahoning
Valley, who served as
moderator.
Below (l-r) are the “Meet the Funders” panelists Barry
Hollis, Ryan Pastore, Patty Brozik (moderator), Jeff Glebocki, Crissi Jenkins
and Reid Schmutz.
Women Drive Philanthropic Decisions in Wealthy Households, but Nonprofits Must Work for Their Trust, Study Finds
(Dec.
20, 2011) In nearly 90% of high net worth households, women are either
the sole decision maker or an equal partner in decisions about
charitable giving, according to the Bank of America Merrill Lynch 2011
Study of High Net Worth Women’s Philanthropy. The power and influence of
women in philanthropy may mean that some charitable organizations will
need to adapt their messaging and strategies to appeal to women’s
distinct charitable giving behaviors and motivations.
Key findings of the study include:
•Women spend more time than men on due diligence before making decisions about giving to a charitable organization.
•Women
expect a deeper level of communication with the organizations they
support and place greater importance than men on the efficiency and
effectiveness of the organization and hearing about the impact of their
gift.
•Women want to be actively involved with an organization and
its mission, with volunteering being among the most important
motivations for women to give.
•Women are more likely than men to
stop giving to an organization they had previously supported whereas men
tend to support the same causes year after year.
“As women create
and control a growing share of wealth in the country, their influence in
philanthropy is more evident,” said Claire Costello, national
foundation executive at Bank of America Merrill Lynch. “This study helps
to quantify the philanthropic clout that women have and demonstrates to
nonprofit leaders and fundraisers the value and impact of engaging
women, especially high net worth women, in the organization’s mission.”
Women have an annual giving strategy
Women
were more strategic in their charitable giving, with 78% creating an
annual giving strategy and/or budget compared to 72% of men. About a
quarter of high net worth individuals have neither a strategy nor a
budget for their giving (22% for women and 28% for men).
“Women’s
increasing visibility and impact in philanthropy has important
implications for the nonprofit sector. Charities need to better
understand the different motivations that drive high net worth women’s
philanthropy, their more strategic approach to giving, and their desire
for a deeper, more collaborative experience with the organizations they
support,” said Una Osili, Ph.D., director of research for the Center on
Philanthropy at Indiana University.
Women want to see the impact they are having
Personal
experience with a nonprofit (women: 82%, men: 73%) and the
organization’s ability to communicate its impact (women: 46%, men: 32%)
are important factors to donors when making charitable giving decisions.
High net worth women also listed third-party ratings about an
organization (23%) as a factor.
When making a gift, women (80%)
more so than men (68%) expect that the nonprofit will honor their
request for how the gift is used, and that the organization will share
with them the positive impact their gift has made (women: 45%, men:
26%). In addition, more high net worth women (91%) than their male peers
(83%) expect nonprofit organizations to send a receipt for tax
purposes.
Why women give
Women (82%) are more likely than
men (71%) to be motivated to give when they are moved by how their gift
can make a difference in the world, and because they want to set a good
example for the next generation (women: 44%, men: 25%). Efficient use of
their gifts (women: 81%, men: 69%) and giving back to the community
(women: 78%, men: 63%) were among the top motivations for women donors.
Being actively involved with an organization and its mission through
volunteering is also one of the most powerful motivators for women to
give (women: 66%, men: 50%). Men are more likely to cite supporting the
same causes year after year as a motivation (men: 68%, women: 60%) for
giving.
Women and volunteering
Volunteering is an
important means by which to address societal and global issues,
demonstrate community investment in an organization and its work, and
create advocates for an organization. Involving high net worth
individuals as volunteers allows them to give more of their time and
talent to the organizations and causes they value. More than 87% of
high net worth women report that they had volunteered, compared to about
78% of high net worth men. During their working years, wealthy women
and men volunteer at similar levels, however, retired women (85%)
volunteer notably more than retired men (72%)
The importance of giving circles and network associations
To
obtain an additional sample of high net worth women, Bank of America
Merrill Lynch and The Center of Philanthropy at Indiana University
conducted a national survey of the American Red Cross Tiffany Circle, a
network of women leaders and philanthropists who give $10,000 or more
annually to their local American Red Cross Chapters. The Tiffany Circle
members were asked similar questions to the previous series of research
reports conducted by The Center of Philanthropy and Bank of America
Merrill Lynch in order to provide deeper insights into the motivations
and attitudes of high net worth women and the role of networks.
The
findings of this study suggest that there is power in women’s networks
and associations. Responses from networked women in this study suggest
that women in networks are more loyal to philanthropic causes, more
educated and informed about philanthropic choices, and more trusting of
nonprofits than others.
A substantial majority of the networked,
high net worth women (87%) report that their primary motivation for
giving was to “give back to the community” as opposed to their
non-networked peers (71%). Additionally, networked women give to
organizations that use their donation efficiently (86%), organizations
they are involved with (73%), and when asked to give (42%). This shows
that women in giving networks are more intentional about their gifts of
time and money. They also have a greater awareness of the needs in the
community and are more confident in the ability of nonprofits and
individuals to solve societal and global problems.
Networked,
high net worth women differ from their non-networked peers with respect
to their expectations of nonprofits. Honoring their request for the use
of the gift, communicating the impact of the gift, providing information
about organizational effectiveness and offering involvement with the
organization are among the top expectations, as reported by this group
of networked women. These expectations may arise from the value that
networked women place on having personal engagement with the
organizations they support.
Overall, high net worth individuals
report a high level of confidence in nonprofit institutions and
individuals to solve societal and global problems. Notably more women
(50%) than men (34%) have a high degree of confidence in the ability of
nonprofit organizations to address these issues.
About the Study
The
Study of High Net Worth Women’s Philanthropy was produced as part of an
ongoing research partnership with The Center on Philanthropy at Indiana
University that began in 2006. This latest study, which also draws on
the expertise of the Center’s Women’s Philanthropy Institute, offers key
insights into similarities and differences between high net worth women
and men donors.